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Boomerang Plus (AIM: BOOM), the profitable media investment group, has appointed Walbrook PR Ltd as its Financial PR advisor.

Walbrook will advise Boomerang Plus on its communications with the financial media, research analysts and other small cap investor groups in London and the regions.

Boomerang Plus plc comprises a group of companies which operate across the whole spectrum of the creative industries and whose activities include programme production, post-production services, television facilities, multi-media publishing and talent management. In February the Company announced that in the six months ended 30 November 2010, turnover was up 84% on 2009 to £16.3m, pre-tax profits were up 68% to £0.79m, and earnings per share increased by 69% to 6.2p (2009: 3.67p).

Boomerang's strategy is to diversify the group organically and through acquisition to increase their network presence, genre offering, IP exploitation and global footprint. Boomerang has strong revenue visibility across the group and increasingly more regular exploitation revenues from international sales of programmes and its back catalogue.

Paul McManus, Director of Walbrook PR, said: "We are delighted that Boomerang Plus has chosen Walbrook to assist in increasing the Boomerang Plus profile within UK capital markets and highlight their success in building a growing and profitable media company."